Whether you’re a start-up needing a visual identity, a small or mid-sized business looking to grow to the next level, or an established enterprise seeking to revitalize your brand, our expertise can help you increase brand impact.
Unlike big agencies with big price tags or cheap and even free online websites that automate generic “me-too” designs, Brand Navigation delivers best-of-class brand identities without breaking the bank.
With over 25 years of experience in brand identity design, Bill has played a pivotal role in creating brand identities for leading organizations including FedEx, Four Seasons, Microsoft, Park Hyatt, Sunkist, the Annenberg Foundation, and more.
Unlike large branding agencies with multiple layers of staff and high expenses, Bill works directly with each client, leading the design strategy with his team while contributing as the lead designer and creative director on every branding initiative, regardless of the company's size.
Bill is also a coauthor of Branding for Dummies.