PWCC, the is the largest trading card marketplace in the world. Trading cards are an emerging real asset class poised for growth as the market better recognizes the inherent supply/demand mismatch inherent to the industry. Compared to traditional brick-and-mortar auction environments, PWCC offers buyers and sellers a superior marketplace, principled in reduced transaction costs, faster turn- times, increased liquidity, and greater transparency.
PWCC’s needed attract higher-cap investors looking for alternative investment avenues without alienating their current based of trading card hobbyists. Thus, they needed to communicate a credible and qualitative opportunity.
The foundation of the brand solution includes positioning PWCC as the leader in the trading card marketplace. This solidified them as the both the pioneer and innovator of the category. This enables them to attract a broader audience while elevating their client base to higher cap investments. Brand services included brand positioning, logo design, tagline creation, website design, brand narrative and copywriting, trade show design, collateral and digital advertising.
View PWCC Marketplace website.